Lys en Noir | Tattoo
2025
Brand Kit
Overview
Founded and built an eco-conscious tattoo atelier from the ground up, applying 20 years of visual art experience to create a thoughtful, sustainable brand and client experience.
Platform: brand kit, social media, and booking tools
Timeline: Summer 2025 · Ongoing
Problem
Launching a tattoo business from scratch requires establishing trust, a strong visual identity, and operational systems while committing to environmentally responsible practices.
Solution
Developed a cohesive brand kit, logo, and marketing presence. Implemented booking and client workflows. Built repeatable systems for design iteration, aftercare, and content creation, incorporating AI to streamline production and scale responsibly.
